JOB PURPOSE

• Find your purpose at Unilever. You will lead innovations, big and small, that will make our business win and grow You will learn from brilliant business leaders and colleagues in a truly global and diverse culture to ultimately become a better you!

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

• Lead Brand to deliver on Brand Strategic Plan & Financial growth model
• P&L
• Deliver end-to-end marketing support on brand across 8 marketing competencies
• Articulate meaningful brand insights that lead to innovation/renovation ideas on the brand
• Understand and uncover root issues and opportunities across the 6Ps
• Understand and build insights from retailer, customer, shopper and consumers into actionable plans
• Work with the global team, manager & brand community to influence and shape brand strategy,
• Lead the development and execution of activity plans on time, in full
• Lead Sales & Operational Planning on the brand
• Lead and project manage local “20” and “10” projects
• Lead cross functional teams to ensure successful execution of launch plans and post launch evaluation
• Manage the brand budget to ensure spend is in line with agreements
• Constantly review brand and initiative performance for ongoing improvement
• People management and development – develop junior talent in the HC team
• Lead for wider organizational impact in HC marketing (locally or globally)
• Strong understanding of South African digital landscape, consumer culture and content creators
• Stay updated on digital trends, consumer behavior, and competitor activity in South African market
• Propose new ideas for content formats, platforms, and engagement strategies.

WHAT YOU WILL NEED TO SUCCEED

• Experiences & Qualifications
• Minimum:
• Relevant Degree or equivalent
• 4+ years of relevant work experience
• Experience in managing a project to completion
• P & L management
• Strong ownership, leadership

Preferred:

• Leading local mix development
• Experience in managing a brand innovation & renovation
• Experience in delivering brand growth strategy
• Localizing and Executing Brand Plans
• Leveraging PR and/or Digital to drive brand plans
• Net Revenue Management
• Strong rigor and analytical skills in surfacing issues and opportunities for the brand
• Skills
• Evidence-based decision making
• Brand performance analysis
• Strong business/financial acumen
• Consumer and customer focus – curiosity, ability to uncover relevant insights and translate these into actionable plans
• Creative briefing & judgment

Design for channel

• Ability to assess business challenges, articulate these, and drive right levels of influence across all stakeholders and cross functional teams
• Strong understanding and management of S&OP
• Growth mindset – a winning, competitive mindset
• Commercial Acumen & Net Revenue Management
• Brand Guardianship
• Brand Activity Planning
• Creative Judgment
• Brand Performance Analysis
• Campaign Measurement

Leadership

• You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
• As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
• Critical SOL(Standards of Leadership)Behaviors
• PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
• CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.