Job Summary

• The Van Sales Representative (VSR) is responsible for achieving sales targets by driving route vans to sell, distribute, and merchandise company products within assigned territories.
• The role requires excellent product knowledge, strong customer relationship management, and adherence to sales processes to ensure availability, visibility, and penetration of all products.

Key Responsibilities

• Drive van sales operations across assigned routes to achieve daily, weekly, and monthly sales targets.
• Identify, develop, and maintain relationships with retail customers.
• Ensure regular stock replenishment and proper merchandising of products at customer outlets.
• Execute trade marketing activities and ensure product visibility on shelves.
• Collect market intelligence and report on competitor activities, pricing, and market trends.
• Reconcile daily sales, cash collections, and stock returns.
• Maintain accurate records of sales transactions and route performance.
• Ensure the van is always in good condition, roadworthy, and stocked appropriately.
• Follow company policies on sales operations, credit control, and customer engagement.
• Support territory expansion activities and identify new sales opportunities.

Requirements

• A minimum of an SSCE / OND / HND / B.Sc Degree is an added advantage.
• Minimum of 3 years and maximum of 10 years of experience as a Van Sales Representative in an FMCG environment.
• Valid driver’s license with good driving skills and knowledge of road networks within assigned locations.
• Strong negotiation, persuasion, and customer service skills.
• Ability to meet sales targets and work under pressure.
• Good numerical, communication, and record-keeping skills.
• Must be physically fit and capable of lifting products when necessary.

Key Competencies:

• Sales & negotiation
• Route planning
• Customer relationship management
• Trade marketing
• Reporting accuracy
• Time management
• Integrity and discipline