Jobs

Marketing Executive – West Region at Airtel

  • Job Type Full Time
  • Qualification BA/BSc/HND
  • Experience 3 years
  • Location Lagos
  • Job Field Sales / Marketing / Retail / Business Development&nbsp

Marketing Executive – West Region at Airtel

Marketing Executive – West Region

Responsibilities
Effectively manage distribution of KYC terminals in assigned zone while also ensuring improvements in count of active terminals and productivity.

  • Accountable for KYC kits which are company assets and ensuring these assets are optimized via improvement in % of active kits and daily productivity.
  • Monitor and improve the KYC process in the zone with the aim of reducing Repair TAT.
  • Manage and maintain the KYC kits in collaboration with the ASMs, ensuring minimal downtime, due to spares unavailability or software defects.
  • Optimizing all the key performance indices, including kit productivity, activity and compliance.

Implementation of Trade Strategy

  • Delivering the trade Marketing Strategy by determining merchandising requirements in the region and ensuring availability through each channel-trade, shops, CPs, street corner, shops etc.to achieve picture of success
  • Monthly Zonal Trade Marketing Execution Report to enable learning and replication of best practice across business areas.

Providing Brand Visibility

  • Responsible for trade visibility measurement and tracking across the zone.
  • Drive visibility during sponsorships and events in the zones to ensure TOMA and ITR for both brand and products to drive decrement.
  • Work with the Regional Marketing Manager to create and drive visibility through promotional activations in the zones.

Activations and Trade Compliance

  • Work with sales team to achieve coverage marketing and BTS site activations.
  • Ensure showrooms are compliant to the shop guidelines at each point.

Effectively manage customers in assigned zone with view to reducing churn

  • Work with the product development team to design products and services suited to the immediate local environment

Reporting and Analysis

  • Responsible for preparing reports and analysis as required by the region or respective zones.
  • Collate and turn raw data to insights and actions for execution on field to drive business growth.

Project management

  • Coordinate and manage projects within the zones
  • Ensure project goals are delivered on time in full and accurately. Where there are deviations, escalate same to RMM or/and ZBM for resolution

Qualifications
Educational Qualifications

  • 1st degree in Engineering, social or pure science.
  • A second degree in business management or marketing will be an added advantage

Relevant Experience

  • Minimum of 3 years experience in marketing activations and channel branding from agency or FMCG industry.
  • Excellent command of English language.
  • Excellent organizational, communication skills, and attention to detail.
  • Advanced proficiency in Microsoft Word, Excel and Power point.
  • Technical Marketing skills

Method of Application

Interested and qualified? Go to Airtel on erey.fa.em3.oraclecloud.com to apply

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