• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 7–10 years’ proven sales and marketing experience in lifestyle, events, hospitality, or luxury services.
• Demonstrated success in customer acquisition strategies and event planning.
• Strong digital marketing expertise, including customer journey mapping and content strategy.
• Proficiency with Canva, Mailchimp, LinkedIn Ads, Instagram, website CMS, and experience with CRM/analytics tools (advantage).
• Excellent communication, presentation, and stakeholder engagement skills.
• Strong project management ability with creative storytelling and content development capabilities.
• Collaborative team player with commercial instincts and strong negotiation skills.
• Familiarity with Lagos’ luxury consumer landscape (advantage).

RESPONSIBLITIES 

In fulfilling his or her operational responsibilities, the successful candidate will:

• Drive membership acquisition campaigns, manage lead conversion, and collaborate with the membership team to define target personas and nurturing strategies.
• Design and sell corporate and private event packages for the Company, including quarterly/annual event calendars and revenue projections.
• Develop and execute marketing campaigns across digital, traditional, and experiential channels to build brand awareness and visibility.
• Oversee digital marketing and social media engagement, ensuring premium content, storytelling, and consistent brand messaging across platforms.
• Build and manage strategic partnerships, media relations, and influencer collaborations to expand reach and reputation.
• Track and report on key performance metrics including membership growth, event bookings, guest footfall, campaign ROI, and overall revenue targets.
• Liaise with vendors and collaborators to deliver co-branded events and ensure smooth execution of initiatives.

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