Industry: Retail Finance • FMCG • Microfinance • Distribution
Experience: 4–6 Years
Location: Port Harcourt or Lagos

About the Role

We are seeking an experienced and high-performing Head of Sales to lead our fast-growing sales operation across both online and offline channels. The ideal candidate has strong experience in retail finance, FMCG, microfinance, and distribution, with a deep understanding of agent-driven sales models.

This role involves managing a multi-layered sales structure that includes:

• Master Agents
• Super Agents
• Field Sales Agents
• Offline and Online Sales Teams
• In-store Reps, Enterprise Sales, and Digital Sales Channels

The Head of Sales must be strategic, data-driven, and capable of driving aggressive market expansion.

Key Responsibilities

Sales Leadership & Structure Management

• Lead and oversee sales teams across all channels: offline, online, enterprise, diaspora, and in-store.
• Manage the entire agent ecosystem (Master Agent → Super Agents → Agents).
• Set clear KPIs, quotas, and performance expectations for each sales layer.

Team Development & Performance

• Develop weekly and monthly performance review systems for sales managers, team leads, and agents.
• Drive recruitment, onboarding, and training of agents, super agents, and sales reps.
• Conduct weekly strategy meetings with the sales management team.

Sales Strategy & Execution

• Develop and execute sales plans aligned with business goals.
• Expand the agent network and ensure active performance across assigned territories.
• Coordinate route-to-market strategies for agent-driven and direct sales models.

Reporting & Sales Accountability

• Ensure accurate and timely reporting from all sales units.
• , performance trends, and risk reports to management.
• Monitor sales funnels and ensure follow-through on leads (in collaboration with Customer Experience for CRM insights).

Collaboration & Cross-Functional Alignment

• Work closely with:
  • Customer Experience → CRM insights, lead follow-up, reactivation campaigns
  • Marketing → promotions, pricing, and lead generation
  • Operations & Logistics → product availability and regional support
• Provide feedback on pricing, product demand, and customer behavior.

Requirements

• 4–6 years experience in retail finance, FMCG, microfinance, or distribution sales leadership.
• Experience managing large field teams, especially agent-based sales models.
• Strong market knowledge of South-South, South-East, and South-West regions.
• Proven track record in meeting revenue targets and scaling operations.
• Excellent leadership, communication, and analytical skills.
• Experience with sales reporting tools and CRM-driven operations.

What We Offer

• Competitive compensation + performance incentives
• Opportunity to build and scale a large sales network
• Supportive and growth-driven environment