Location: Lagos Mainland – Lagos

Job Description

• A cosmetic store is looking for a creative, organized, and trend-savvy Content Creator / Social Media Manager to help us grow our online community and bring our brand story to life across all digital platforms.
• The Content Creator / Social Media Manager will be responsible for developing, executing, and managing the brand’s online presence from creating high-quality visual and written content to engaging audiences and driving brand awareness, loyalty, and sales.

Responsibilities
The Social Media Manager / Content Creator will:

• Develop, execute and manage the social media strategy across platforms (Instagram, Facebook, TikTok,) to build the brand, engage customers and drive foot‐traffic and online sales.
• Create high‐quality visual and written content (photos, videos, reels, stories, captions) aligned with our brand voice in beauty, skincare and makeup.
• Work closely with marketing, store teams and product teams to highlight new launches, promotions, in-store events, tutorials, customer testimonials.
• Monitor, analyze and report on key metrics (engagement, reach, conversion) and use insights to optimize content and campaigns.
• Stay up to date on trends in beauty, social media, Nigeria & African market, and propose creative ideas to keep our content fresh and relevant.
• Manage community engagement: respond to comments/messages, moderate discussions, build relationships with ambassadors/influencers.
• Coordinate with external creators/influencers when needed.
• Design and implement a monthly social media content calendar.

Requirements / Qualifications

• Bachelor’s Degree in Marketing, Communications, Media, or related field (or equivalent experience).
• Proven experience (2–4 years or more) managing social media & content for a brand (ideally in retail/beauty/fashion).
• Strong portfolio of content creation: social posts, videos, perhaps previous beauty/cosmetics work.
• Excellent visual storytelling skills: photography, video shooting, editing
• Good writing skills for social captions, blog‐type posts, brand tone.
• Deep understanding of social platforms, current trends (especially Reels/TikTok/Shorts), algorithm changes, hashtags, engagement tactics.

Salary
N150,000 / month.