Job Responsibilities:

• Identify and target designated and specialized companies that align with the publication’s audience and objectives.
• Research industry trends, competitors, and potential advertisers to build a robust pipeline of prospects.
• Leverage networking events, trade shows, and online platforms to generate leads.
• Pitch advertising opportunities to potential clients, highlighting the value and reach of the print publication.
• Develop tailored proposals and presentations to meet the unique needs of each prospective advertiser.
• Build and maintain strong, long-term relationships with clients to ensure repeat business and referrals.
• Negotiate advertising rates, packages, and contract terms to maximize revenue while ensuring client satisfaction.
• Close deals efficiently to meet or exceed monthly and quarterly revenue targets.
• Work closely with the marketing, editorial, and design teams to ensure advertising content aligns with the publication’s quality standards and vision.
• Coordinate with the production team to ensure timely delivery of advertising materials and adherence to deadlines.
• Track and report on sales progress, pipeline status, and revenue forecasts to management.
• Analyze campaign performance and provide insights to clients to demonstrate the value of their investment.

Job Requirements:

• Bachelor’s degree in Business, Marketing, or a related field.
• Minimum of 2-3 years of experience in business development, sales, or advertising, preferably in print media or publishing.
• Proven track record of meeting or exceeding sales targets and securing advertising contracts.
• Excellent communication and presentation skills, both verbal and written.
• Strong negotiation and closing skills with a client-focused approach.
• Ability to build and maintain professional relationships with diverse stakeholders.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) for creating proposals and presentations.
• Familiarity with the print media and advertising industry is preferred.

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