Job Summary

The UI/UX Designer will design, review, and refine Purelife’s digital interfaces, ensuring consistent, user-friendly, and scalable experiences across all platforms. This includes auditing current products for usability improvements, developing a cohesive design system, and supporting the design of new products and features aligned

Responsibilities:

Design Systems and Standards

• Develop, document, and maintain a scalable design system for consistent design across all products.
• Create reusable components, pattern libraries, and visual guidelines to ensure design consistency.

Audit, Review, and Refine Existing Products

• Audit existing user interfaces and user flows, identifying usability, accessibility, and consistency gaps.
• Propose and implement clear, measurable improvements to enhance user experience.
• Maintain alignment of existing products with Purelife’s design system and mission.

New Design Execution

• Create user flows, wireframes, mockups, and high-fidelity prototypes for new features and products.
• Conduct usability testing and incorporate feedback into design iterations.
• Ensure designs are responsive and optimised for mobile and low-bandwidth environments.

Cross-Functional Collaboration

• Liaise with engineers for seamless implementation of designs across products.
• Collaborate with product managers, customer success teams, and stakeholders to align design with user needs and business objectives.
• Advocate for user-centred design during product discussions and roadmap planning.

User Research and Data-Driven Design

• Conduct user research, surveys, and usability tests to gather actionable insights.
• Analyse user behaviour data to inform design decisions and iterations.

Brand Alignment

• Ensure all designs align with Purelife’s brand guidelines, mission, and commitment to patient-centred care.
• Support evolving brand visual standards to remain contemporary and user-focused.

Requirements:

• Bachelor’s degree in Design, Human-Computer Interaction, Computer Science, or a related field.
• 2–4 years of UI/UX design experience, preferably in tech-enabled products.
• Proficiency in design tools (Figma, Adobe Creative Suite, Sketch).
• Experience in building and maintaining design systems.
• Strong portfolio showcasing design process and delivered UI/UX work.
• Experience in conducting usability testing and user research.
• Familiarity with accessibility and responsive design principles.
• Excellent communication and collaboration skills.

Performance Expectations 

• Delivering user-centred, scalable designs that align with Purelife’s mission and product strategy.
• Maintaining and iteratively refining Purelife’s design system for consistency across products.
• Auditing and improving existing product interfaces with clear, measurable improvements.
• Supporting new feature design delivery within agreed timelines.
• Incorporating user research insights to drive usability and user satisfaction improvements.
• Collaborating effectively with engineers to ensure accurate design implementation.