• Digital Marketing Executive with exceptional video production, graphics design and digital storytelling skills to create engaging, high-quality product videos that drive awareness, educate customers, and boost sales. The role demands a blend of creativity and technical expertise – someone who can shoot, edit, and optimize videos for different platforms while managing web content, social media, and analytics using modern digital tools and Al.

Key Responsibilities

• Create and manage engaging product videos and digital campaigns across social media and web platforms.
• Maintain and update the company website for fresh, optimized, and conversion-focused content.
• Use Al tools to streamline content creation, analysis, and customer engagement.
• Manage social media pages, post regular updates, and track performance.
• Monitor analytics and prepare monthly reports with insights and recommendations.

Qualifications & Skills

• Bachelor’s degree in marketing, Communication, Film/Media Production, IT, or related field.
• 4-6 years of experience in digital marketing with proven skills in video shooting, editing, production and graphics design.
• Proven track record of delivering measurable results, with a portfolio of previous projects (including videos and artworks) attached.
• Demonstrates strong video editing and graphic design skills, with proficiency in tools such as Adobe Premiere Pro, After Effects, Illustrator, Photoshop, CapCut, and DaVinci Resolve.
• Experience with WordPress or similar CMS.
• Strong understanding of SEO, SEM, and social media algorithms.
• Familiarity with Al tools for content creation and marketing automation.
• Creative mindset with a strong grasp of visual storytelling and branding.
• Ability to manage multiple projects and meet deadlines independently.

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Key Responsibilities

• Client management: Identify new sales opportunities in hardware shops and maintain a strong customer base within the assigned territory.
• Sales execution: Present and list products in the hardware shops
• Relationship building: Cultivate and maintain strong relationships with customers and key decision-makers to ensure high satisfaction levels.
• Market intelligence: Share market trends, competitor activities, and customer need to identify new business opportunities.
• Planning: Develop and execute a sales plan against the Key performance Indicators (KPI)
• Internal coordination: Collaborate with internal teams such as, logistics, and accounts to ensure smooth order processing, product launches and successful promotional campaigns.
• Communication: Excellent verbal and written communication, negotiation, and interpersonal skills are essential.

Qualifications & Skills

• Experience: 3 years of successful sales experience in trade with proven work experience; handling hardware shops and dealers will be of added advantage.
• Education: A basic degree / Diploma in sales & marketing or business-related like business or marketing is preferred.
• Technical Skills: Proficiency in MS Office and familiarity with CRM software are generally required.
• Performance: Proven track record of meeting or exceeding sales targets is a key requirement demonstrated. 

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