Responsibilities & Deliverables 

Public Relations

• Assist in drafting press releases, media alerts, and other PR materials.
• Help in building and maintaining relationships with media contacts.
• Monitor media coverage and compile media reports, including on AYuTe activities.

Digital Media 

• Manage and grow engagement across all Heifer Kenya social media platforms.
• Create and schedule engaging social media posts aligned with Heifer Kenya’s communications strategy.
• Track analytics and recommend improvements for digital communications.
• Monitor social media trends and optimise content to boost visibility.
• Undertake social listening to capture online conversations about Heifer Kenya’s programs, including AYuTe, and provide insights to the team.

Content Creation 

• Capture and share impact stories, photos, and videos from the field.
• Assist in writing and editing blog posts, newsletters, and reports.
• Help produce multimedia content (videos, podcasts, graphics) to showcase Heifer’s work and AYuTe innovators.
• Ensure all content reflects Heifer’s brand voice and values.
• Compile and design newsletters, reports, and publications.

Event Planning Support 

• Assist in planning and executing Heifer Kenya events, including workshops, webinars, and media briefings.
• Provide communications and logistical support during major events such as the A2
• Support in developing promotional materials and preparing post-event reports.

Knowledge Management 

• Support the maintenance of Heifer Kenya’s standard document filing system on MS Teams by assisting in sensitisation efforts to help staff appropriately file and access key documents.
• Help maintain organised records of participants, sponsors, partners, and stakeholders across communications initiatives.
• Assist in monitoring and reporting on staff utilisation of MS tools to strengthen knowledge sharing.
• Ensure communications outputs (stories, reports, photos, videos, presentations) are archived and easily retrievable.

Other Assigned Tasks  

• Participate in team meetings and support ad hoc administrative tasks.
• Maintain the communications calendar and coordinate key activities.
• Assist the communications team with scheduling, documentation, and correspondence.
• Draft and format presentations, reports, and other materials.

Minimum Requirements 

• Bachelor’s degree in journalism, communications, marketing, digital media or a related field.
• 6 months – 1 year of experience, including internships or volunteer work in public relations, social media management, content creation, event coordination, and knowledge management.
• Some experience in management, including planning, media relations and managing content in a corporate or agency setting.
• Experience using various analytics software.
• Basic knowledge of graphic design and video editing is a plus.