Job Purpose

• To drive the commercial and operational efficiency of the coastal region.
• To will provide strategic direction, ensure achievement of budgets, and foster customer-centric growth in the coastal region, including exploring partnerships that enhance B2C retail opportunities

Job Responsibility and Accountability

• Drive revenue growth across all assigned outlets, ensuring achievement of revenue, volume, and gross profit targets.
• Identify and execute opportunities for expanding market share and attracting new customers.
• Implement sales strategies and promotional activities tailored to the assigned market.
• Monitor competitor activity and market trends, making data-driven recommendations
• Oversee daily operations across the assigned region
• Ensure proper stock management, inventory control, and zero tolerance for stock variances.
• Review and improve operational processes to maximize efficiency and service delivery.
• Lead and develop the Deputy Store Managers, providing guidance, coaching, and performance feedback.
• Foster a high-performance culture with accountability and ownership at all levels.
• Ensure optimal staffing levels, training, and discipline standards are maintained.
• Promote teamwork and cross-outlet collaboration.
• Build and leverage B2C retail partnerships in the region to increase footfall and brand visibility.
• Explore collaborations with lifestyle brands, malls, SACCOs, influencers, and community events that complement retail sales.
• Drive co-promotions and loyalty tie-ups that add value to customers and expand Hotpoint’s reach in the coastal market.
• Ensure compliance with company policies and procedures across the outlets.
• Prepare and present monthly business performance reports, highlighting achievements, gaps, and corrective actions.
• Manage administrative responsibilities including budgets, expenditure control, and audit compliance.
• Conduct regular outlet visits to review operations, customer service, and overall standards.
• Drive initiatives to improve customer satisfaction and loyalty.
• Leverage customer feedback and analytics to improve service delivery and product offering.
• Build strong relationships with key stakeholders in the retail ecosystem.
• Any other duties as may be assigned to you by your supervisor from time to time.

Qualification

• Bachelor’s degree in Business, sales/marketing, or related field.

Experience

• Minimum 5 years’ experience in a commercial/retail leadership role, with multi-branch oversight preferred.
• Strong commercial acumen with proven track record of driving sales and profitability.

Skills: 

• Excellent analytical skills; ability to translate data into actionable insights.
• Strong leadership, people management, and communication skills.
• Ability to thrive in a fast-paced, customer-focused retail environment.
• Strong standing of retail sales, pricing, margins, and profitability.
• Ability to identify growth opportunities and execute strategies to increase revenue and gross profits
• Ability to influence and engage teams at different levels