Jobs

Beverage Asset Lead – Fridges & Coolers at CDL Human Resource

  • Job Type Full Time
  • Qualification BA/BSc/HND , Diploma
  • Experience 8 – 10 years
  • Location Nairobi
  • Job Field Sales / Marketing / Retail / Business Development&nbsp

Beverage Asset Lead – Fridges & Coolers at CDL Human Resource

Beverage Asset Lead – Fridges & Coolers

Job Summary:

  • Tensure effective placement, utilization, and maintenance of company-owned coolers and fridges in the market tdrive product visibility, availability, and sales while safeguarding company assets.

Key Responsibilities:

  • Asset Deployment & Management
  • Identify and allocate coolers/fridges thigh-potential outlets in line with company policies.
  • Maintain accurate records of asset allocation, movement, and utilization.
  • Conduct regular audits tensure assets are properly branded, functional, and compliant.
  • Sales & Visibility
  • Ensure company products are well-stocked, chilled, and displayed prominently in fridges/coolers.
  • Negotiate with retailers for premium space allocation and exclusive product visibility.
  • Monitor competitor activities and recommend corrective actions.
  • Relationship Management
  • Build strong relationships with retailers, distributors, and key accounts tensure effective use of assets.
  • Train retailers’ staff on proper usage and care of company equipment.
  • Maintenance & Compliance
  • Coordinate preventive and corrective maintenance of coolers/fridges with the technical service team.
  • Ensure proper documentation for cooler requests, transfers, and retrievals.
  • Enforce company policies on asset misuse, loss, or damage.
  • Reporting & Performance Tracking
  • Submit regular reports on asset utilization, sales uplift, and market gaps.
  • Track ROI on cooler deployment and recommend optimization strategies.

Qualifications & Experience:

  • Diploma/Degree in Sales, Marketing, Business, or related field.
  • 8-10 years of experience in FMCG sales/trade marketing, preferably with cooler/fridge asset management.
  • Strong negotiation and relationship management skills.
  • Knowledge of asset tracking systems and basic technical understanding of refrigeration equipment is an added advantage.

Method of Application

Interested and qualified? Go to CDL Human Resource on cdl.zohorecruit.com to apply

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