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Method of Application
Active Roles at CDL Human Resource
Sales Manager(FMCG/HORECA)
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience 5 years
- Location Nairobi
- Job Field Sales / Marketing / Retail / Business Development
The Sales Manager is responsible for identifying and delivering new revenue streams across beverage, snacks, and other product categories. The role includes developing domestic and international commercial networks, securing profitable opportunities, and positioning the client brand strongly within the industry. The role also carries responsibility for representing the brand at industry events when required.
Key Responsibilities
Sales & Revenue Growth
- Achieve sales growth and meet revenue targets by effectively managing the sales team.
- Deliver a minimum 20% year-on-year revenue growth by implementing strong business development strategies.
- Develop annual Foodscape revenue strategies including forecasts and budgets.
Client Management & Market Development
- Build long-lasting customer relationships through constant engagement and partnership strengthening.
- Maintain active contact with major accounts to understand needs, concerns, and growth opportunities.
- Monitor market trends and competitor activities and strategically innovate Foodscape offerings.
- Cross-Functional Collaboration
- Work closely with Manufacturing, Product Development, Finance, and Marketing to drive commercial success.
- Participate in pricing strategy formulation and cost-benefit analyses for new and existing clients.
Governance, Compliance & Administration
- Ensure adherence to governance policies and monitor team compliance.
- Protect business cash flow by ensuring proper payment terms in contracts and onboarding documentation.
- Oversee availability and adequacy of sales materials and promotional assets.
- Capture customer/consumer feedback for continuous brand improvement.
Business Expansion & Strategic Sales
- Develop and manage a pipeline for new customer acquisition and onboarding.
- Lead negotiations and personally support closure of major deals.
Requirements
Qualifications & Experience
- Bachelor’s Degree in Business, Marketing, or related field – mandatory
- Minimum of 5 years’ experience in sales, with proven success in the HORECA/FMCG channel.
- Demonstrated experience in high-value client acquisition and portfolio management
- Strong knowledge of FMCG and food/beverage sales is highly desirable
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Method of Application
The Corporate Sales Manager will drive B2B and institutional sales for uniforms and allied supplies by generating bulk orders from corporates, schools, the Army, Police, and other paramilitary institutions. The role will lead key account management, government tenders, and large-volume contract negotiations to deliver sustainable revenue growth.
Key Responsibilities
- Generate and manage B2B and institutional sales for uniforms and allied supplies
- Lead government bids, tenders, and bulk supply contracts
- Build and maintain strong relationships with corporates, schools, and security institutions
- Negotiate and close high-value, long-term contracts
- Drive institutional sales strategy and key account performance
Requirements
- Bachelor’s or Master’s degree in Business, Sales, Marketing, or a related field
- Minimum of 7 years’ experience in Corporate and/or Institutional Sales.
- Strong existing industry and institutional connections
- Proven track record in government tenders and large-volume B2B deals
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